Our Story
How It All Began
A couple of years ago, our CEO, Christian, noticed a problem that many of us face: store-bought greens spoiled quickly and lacked the quality you’d expect from fresh produce. Filled with harmful chemicals and with nutrient deficiencies, these greens just weren’t up to par. Christian began pondering potential solutions and discovered that while many consumer options already existed, none provided sufficient value. Most were either cheap gadgets that could only handle a few herbs, looked very DIY, or offered a moderate customer experience at best.
In late 2022, Christian was determined to create a superior solution. He envisioned something that could be mass-adopted, looked aesthetically pleasing, and provided greater value than existing options. This is how Vext was born. To bring this vision to life, Christians childhood friends, Niklas and Vincent, joined the team, and Vext Oy (Vext Ltd.) was incorporated.
Development Phase
During the development phase, we created many working prototypes, each version improving on the previous one’s faults and incorporating customer feedback.
The first prototype of Vext made in early 2023 at our office!
The second prototype next to the first one. Quite an upgrade, but nowhere near perfect.
The third prototype worked quite well, but still had some problems, and the quality was not up to par, but we were getting there!
Soft Launch
In October 2023, we attended the Wine & Food fair in Helsinki, an event with tens of thousands of attendees. We were there to launch our concept, which at the time was still a prototype. It was an intense experience filled with hundreds of conversations, and the weeks leading up to the fair were hectic, filled with long days to ensure the cabinets were ready in time, but it was all worth it because the event generated significant interest and valuable feedback from potential customers, and we even secured some pre-orders.
The Vext team at the Wine & Food fair in October 2023. So good to meet so many potential customers and get some pre-orders and initial validation for our product!
Present time
So what’s next? We are working hard to deliver our products to customers and ensure their experience meets our high standards. Our goal is to make Vext the most customer- centric consumer electronics brand out there. This journey is not possible without you, our customers, so join us and be part of the Vext revolution! And if you’re already part of our journey, thank you from the whole Vext team. Stay tuned for more updates and exciting developments!
